Sustainable period care brand Flex Co. received investment from MLB star Justin Verlander and his wife supermodel Kate Upton.WHO: The Flex Co. (Flex) was founded in 2016 by Lauren Schulte Wang and Panpan Wang to destigmatize periods and help all people with periods thrive. They are the top-selling sustainable period care brand in the US. Flex created the menstrual disc category and has sold over 130 million discs. Their award-winning product portfolio is sold in 30,000 retail stores including Walmart, Target, and CVS. This success stems from their deep commitment to education in period and reproductive health. Now, over 95% of the US population has access to a Flex product within five miles of their home. Based in Venice, California, Flex is FDA registered and is the sole designer of its products, which are manufactured in the US and Canada. WHY: With a fresh investment from MLB Star Justin Verlander and supermodel Kate Upton, Flex launches naturally odor-fighting bamboo pads and liners.IN THEIR OWN WORDS: "After meeting Lauren and learning about her company and ethos, we were impressed by Flex's commitment to women and the business that Lauren has built. We look forward to seeing her company grow," said Verlander and Upton.DETAILS:Professional baseball player Justin Verlander and his wife, Kate Upton, have made a multimillion-dollar investment in The Flex Co.Since its founding, The Flex Co. has raised a total of $20 million from marquee investors, led by CircleUp and Halogen Ventures and with participation from Quest Venture Partners, Bow Capital, Y Combinator, and Amplify.LA.In December 2023, The Flex Co. acquired Allbodies.